Alejandra Rodriguez Vega, Ph.D
I am a UX Researcher at Google focused on Gemini translating user feedback into actionable insights to optimize the end-to-end AI user experience.
Areas of Expertise
Generative AI & Conversational UX:
Advanced expertise in mapping mental models, trust dynamics, and first-time feature adoption across multimodal, voice, and canvas AI interfaces.
Spatial Computing & Hardware Integration:
Deep experience evaluating 3D spatial environments, human factors, and software-hardware interplay under variable real-world conditions.
Mixed-Methods & Longitudinal Strategy:
Proficient in parallel qualitative and quantitative tracks, specializing in scaled diary studies, unmoderated testing, survey design, and deep-dive interviewing.
Cross-Functional Alignment & Strategic Impact:
Skilled at bringing engineering, design, and executive leadership into synthesis, translating nuanced human behavior into concrete product roadmaps and strategic guidelines.
Selected Work
Google DeepMind - Gemini
Evaluating voice input, screen adaptability, and personalization across Gemini mobile, Gemini Live and Gemini desktop.
Read Case Study →
Apple - Vision Pro Persona
Design and conduct human-subject studies to evaluate the usability of the Vision Pro’s Persona feature, translating user feedback into actionable insights to improve immersive hardware experiences.
Read Case Study →
Starbucks: The Future of Food
Led UX research initiatives for the Starbucks-ASU partnership, driving innovation in food, beverage services, and product design.
Read Case Study →
Defining Collaborative Research Methods
Exploring and innovating collaborative research methods with stakeholders
Read Case Study →
Research Skills
Research Methods
Survey Design & Analysis, User Interviews, Usability Testing,
Diary Studies, Ethnographic Field Studies, Cultural Probes,
Focus Groups, Rapid Testing, Literature Reviews, Stakeholder Workshops,
A/B Testing, Collaborative & Speculative Design, Design Fiction,
Rapid Prototyping, Thematic Analysis, Affinity Diagrams, Card Sorting.
Publications
Modeling procedural justice in public engagements with pipeline infrastructure: a coupled infrastructure systems approach to examining participatory environmental governance
by Kirk Jalbert, Danae Hernandez-Cortes, Stacey Kuznetsov, Natalie Florence, Morgan Leon Guerrero, Theresa DeConcini, Alejandra Rodriguez Vega
Sustainable Futures: Volume 12 2026
Read the Publication ↗Designing to Elicit Future Affective Potential: Café 2057
by Oluwabukola Makinde Christy Spackman, Alejandra Rodriguez Vega, Stacey Kuznetsov, Christopher Wharton
Futures: for the interdisciplinary study of futures, visioning, anticipation and foresight - Journal 2026
Read the Publication ↗Dream Drone: Crowd-based Storytelling as a Tool for Design Reflection.
by Alejandra Rodriguez Vega, and Stacey Kuznetsov
MIT Press 2025 — Leonardo
To be Published Soon!Exploring Collaborative Design Through Storytelling and Ideation
by Alejandra Rodriguez Vega
Arizona State University 2024 - Dissertation
Read the Publication ↗A Study of Solar Cooking: Exploring Climate-Resilient Food Preparation and Opportunities for HCI
by Stacey Kuznetsov, Alejandra Rodriguez Vega, and Elenore Long
CHI 2022 — New Orleans, Louisiana US
Read the Publication ↗Drogon, the Thermal-Sensing Drone: Exploring Aerial Imagery as a Tool for Citizen Science Research
by Heesun Kim, Kyle Hoefer, Alejandra Rodriguez Vega, and Stacey Kuznetsov
DIS 2019 — San Diego, California USA.
Read the Publication ↗😃 Oh, hello.
Feel free to reach out for collaborations or just a friendly hello at rdzva.ale@gmail.com